This project was a social media ad campaign for Miro, designed to subtly yet effectively encourage users to switch from Conceptboard to Miro. The challenge was to incorporate Conceptboard’s logo in a way that was noticeable but not too overt, maintaining a balance between subtle persuasion and brand alignment.
To achieve this, I:
developed the visual concept to communicate the transition from Conceptboard to Miro in a smart, engaging way.
created custom illustrations based on Miro’s official brand guidelines, ensuring consistency with their visual identity.
integrated Conceptboard’s logo discreetly within the design, making it a hidden yet recognizable element for viewers.
designed multiple ad variations for different social media platforms, optimizing them for engagement and clarity.
To achieve this, I:
developed the visual concept to communicate the transition from Conceptboard to Miro in a smart, engaging way.
created custom illustrations based on Miro’s official brand guidelines, ensuring consistency with their visual identity.
integrated Conceptboard’s logo discreetly within the design, making it a hidden yet recognizable element for viewers.
designed multiple ad variations for different social media platforms, optimizing them for engagement and clarity.
Cityscape illustrations for Miro's 8-city global Innovation Imperative tour's presentations
